---
title: Ontollo Blog | Noah Wasmer
description: Noah Wasmer is Co-Founder and President of Ontollo.
---

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# Ontollo Blog

[AI Strategy](https://www.ontollo.com/blog/tag/ai-strategy) 5 min read

## [Every company has that one decision they have to get right](https://www.ontollo.com/blog/every-company-has-that-one-decision-they-have-to-get-right)

With companies racking up AI bills for their experiments, the conversation has decidedly shifted to measuring outcomes. Boards ask about them, pilot reviews end with "so what did it actually move?", and enough agentic...

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**Tiffany To** September 28, 2026

[Read article →](https://www.ontollo.com/blog/every-company-has-that-one-decision-they-have-to-get-right)

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